It was announced last week that WooThemes and WPBundle are collaborating, joining forces in a way, on the WPBundle project.
I’m not disappointed that WooThemes, specifically, is in some sense in control of WPBundle now. After all, WooThemes is clearly a great business doing great things. I’m disappointed that anyone but WPBundle is in control of WPBundle.
When WPBundle was first announced I remember being excited for something new.
“A MacHeist for WordPress” I thought. “How interesting.”
I recognize the irony of applauding an idea as new, when it was described as “MacHeist-like”.
New ideas, when it comes to WordPress themes, don’t happen that often. New ideas in general don’t come along that often. And while I really respect the work Liam and Spencer are doing on WPBundle, as well as their work on WeFunction, I’m not as excited about WPBundle now that it’s under the WooThemes banner.
I recognize the irony of applauding an idea as new, when it was described as “MacHeist-like”. That said, finding a way to make an idea work within a particular niche is still significant. But the strength of the idea feels diluted now.
What I’m talking about has nothing to do with the quality of the themes that WPBundle will be releasing in the coming months. I’m certain they will all be top notch. But is it best for these themes to be made, above all else? Possibly. But the themes are being built on top of the WooThemes’ framework, using their resources, membership, and support systems. Theme designs aside, the innovations WPBundle might have brought to the table seem lost now. The idea of a MacHeist-like WordPress website also seems lost. Can we hope for this, with such a strong affiliation with a major themes company?
In the end, I’m a sucker for indie projects. Being co-opted, officially or unofficially, by one of the industry’s big players just takes the punch out of the whole idea.
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