Reader is a theme by new theme shop WP Minima, a brand which sells entirely on ThemeForest at the moment. They’ve released two themes so far, one free and one paid. This is the paid theme, which costs $35.
Reader, being both new and minimalistic, caught my eye last week. A lot of the time, theme designers will put something together and call it minimal, almost as an excuse to not put much thought into what’s designed. Or to leave things kind of plain. At least that’s the impression I get when looking at some WordPress themes that get released.
In this case, I think it’s clear that WP Minima put time into Reader and made real decisions. I don’t agree with all of them, but there’s a consistent, strong design aesthetic here that doesn’t come across as what I’ll call “lazy minimal”. It’s minimal, in a good way.