
Jason Schuller has been slowly scaling back on the brands and themes available on ThemeGarden in order to take “a second stab” at what he set out to do in the beginning, he told WPCandy. If you visit ThemeGarden you’ll notice far fewer brands listed than before and the option to sort by framework has been removed.
In the near future ThemeGarden will be revised to include a new application process, commerce solution, seller admin, tools, and support forums. Schuller explained that the changes are important after ThemeGarden became something unintended when it launched:
After launching in November 2010 there was a massive flood of authors and brands who wanted access to the site which caused an influx of added themes with no regulation of any kind. Essentially the site became a huge advertisement for branded themes which detracted from what I had originally intended to do with the ThemeGarden project. ThemeGarden.com should have been (and should be) an alternative marketplace for talented WordPress theme authors who would like to distribute and maintain their themes and receive 100% of their theme sales in return (which they currently do).
Schuller wouldn’t offer up all the details just yet, but he did say that in the future ThemeGarden will be “much more exclusive” in the future with themes built on a “a solid and consistant theme framework that you will not be able to find anywhere else.”
Had you noticed the changes to ThemeGarden yet? Do you think Schuller’s making the right decisions for his marketplace?