By Sumesh from Blog Creativity, a blog about blogging tips, usability in design, SEO and WordPress (theme/plugin reviews, hacks and WordPress optimization).
WordPress is often praised for its inherent SEO capabilities. The option to use post slugs, clean and valid xHTML (mostly) etc. are some of the reasons for the praise.
However, anyone who inspects a WordPress theme closely will notice that there are several dozen weak points in WordPress themes (in the default theme, freely available themes and even paid themes). Some of these are caused by WordPress core functions (which were developed 5 years ago, since when SEO has evolved), while others are due to designers not willing to brave the choppy waters of SEO experimentation.
Modifying the core functions require extensive hacking (which can be done with proper tutorials), but the changes will be erased during WordPress upgrades. So, the subject of this post shall be mostly about those mistakes caused by faulty theme coding.
In this series of posts, you can read on what the SEO mistakes are, and how to solve them.
Note: The technical aspects of the solution (like code required for various modifications) is beyond the scope of this post. Michael tells me that WPCandy readers are mostly capable of doing such tweaks by themselves, but I will be glad to troubleshoot your problems (if you run into any) at the support forum at my blog.
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